Web Expert (BB-AF318)

Trouvé dans: Xpatjobs BE

Securex is looking for a highly qualified candidate to reinforce the Digital Marketing efforts as a Web Optimization Expert based at our Brussels office. Responsibilities will range from website approach strategy, web content & kpi optimalization, analyzing all digital performance points of our online marketing activities. As Web Optimization Expert you will : - Play an important role in managing the websites approach for content flows optimalization and lead generation. This position will involve collaboration with Marketing teams and especially with the Segment Managers at Securex. - Be able to make the necessary adaptations to make the website better in his multiple components and to drive revenue, achieve targeted ROI and maintain positive web KPI trends. - Be able to use tracking, testing and benchmarking tools and act as spin-doctor for our Digital growth performance strategy and lead management flow. Be seen as the Queen/King of the KPI and Performance factors. Crazy about CPL, CPC, Cv, ROI, CTR, SQL, MQL, - Be part of the Online Marketing team and will collaborate with Online colleagues (specialists in SEA-SEO-Analytics-Salesforce-SoMe) and with different internal stakeholders. Your responsibilities : 1/ As the expert, you will own the website content and flows to ensure it delivers on the KPIs. 2/ Constant monitoring and testing will enable you to develop and implement corrective actions and improvements for popular content pages, audience and campaigns flows. 3/ Based on analysis of our websites ) kpi performance points (forms, ebook, simulation tools,), you will use insights to maximize conversion rate. 4/ Youll work with agencies and internal resources (Segment Managers, Online Specialists) to develop compelling content that drives organic traffic to the website or landing page. 5/ Youll recommend actions to maximize clicks, conversions and lead generation efforts from paid and earned media channels in collaboration with the digital agency. 6/ You will ensure that Securex reaches the operational excellence related to our Web Performance factors and to make the digital lead flow as efficient and lean as possible. - You obtained a Bachelors or masters degree in marketing or a related field - You have at least three years experience in digital marketing with content & lead generation approaches - You are passionate by content optimization, supported by strong data and web metrics analyses - You have an advanced or expert knowledge and experiencing Performance tools, Google Analytics, Google data Studio, SEM Rush - You have strong analytical skills, a data-driven approach and a problem-solving mindset - You have a very strong capacity to work under pressure and short deadlines - You are a highly collaborative team player - You speak fluent Dutch and/or French and have a good knowledge in English Nous pourrions vous dire que nous sommes une entreprise innovante et dynamique avec un package salarial avantageux (comme toutes les autres entreprises), mais ceci coule de source. Rejoindre Securex cest : - Prendre du plaisir chaque jour dans votre job - Dguster un petit djeuner VIP avec notre CEO dans les semaines qui suivent votre entre en service - Profiter dun programme onboarding complet pour vous intgrer au mieux et en apprendre un max sur votre nouvel employeur - Elargir vos domaines de comptence et vous dvelopper votre rythme et selon vos ambitions de c... Original job ad is published on - Set up a Jobagent at StepStone now and find your dream job! For similar jobs, information on employers and career tips visit !

calendar_todayil y a 4 jours


location_on Bruxelles, Belgique


J'autorise expressément le Conditions générales

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