Digital Data Analyst - Oudenaarde, België - Oxida
Beschrijving
Functie
- Work with business stakeholders and ensure that they can make datadriven decisions
- Translate business objectives into measurable KPIs both in the context of projects and for daily activities
- Make data transparent for your stakeholders to support their strategic decisions. Collect, analyze and visualize data within a digital omnichannel context
- Create and automate digital reporting and manage the quality of the data and reports
- Ensure continuous improvement of both the methodology and the dashboards and data themselves with a view to refining insights
- Train, support and advise business stakeholders on the preparation of simple digital analytics reports, the formulation of business requirements and the interpretation of digital analytics reports
- Always on the lookout for improvements and make recommendations in this respect
- Work closely with various internal teams to provide a coherent picture of the digital 'endtoend' customer experience and the digital path the customer follows
- Proactively monitor data to identify pain points and suggest improvements
- Enable business stakeholders to analyze digital customer behavior across all digital touchpoints
- You aggregate and organize data from different sources (Google Analytics, search, advertising, big query, CRM, Salesforce, Content square etc.)
Functie-eisen
- Have several years of experience in digital (customer) data analysis.
- Have knowledge/experience of digital marketing, ecommerce and ecare, including web analytics, social media and conversion marketing.
- Have experience with the use of analytical tools (Google analytics, Big Query, Datastudio, Similarweb, Salesforce, Content square...).
- Knowledge of tag management is a strong asset.
- Be fluent in PowerPoint and Excel and have a basic knowledge of web technologies.
- Have good analytical skills. You are a critical thinker and a good problem solver.
- Be a real team player who can work well with colleagues from different teams, both from a business and a more technical background.
- Have strong communication and presentation skills. You love to make data transparent for business and enjoy taking on less experienced colleagues.
- Be willing to further develop skills in a teamoriented, fastchanging environment.
- Be fluent in English (Dutch or French is an asset).
- Have the ability to multitask.
- Be intensely passionate to helping us grow our digital footprint.
- Embrace new, digital media technologies and capabilities
Aanbod
Next to this challenging role, we also offer a very attractive compensation package, including an excellent pension scheme, a competitive group insurance, lunch vouchers and extra holidays.
selves and unique differences to work every day
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