Marketing Manager - Gent, België - Peripass
Beschrijving
Are you ready todrive the
growth of a great scale-up that is
revolutionizing the logistics world? Do you want to work with an exceptional team of
people you'll remember for the rest of your life? Then we might have just the right opportunity for you
Peripass is a logistics SaaS scale-up with its headquarters in Ghent (Belgium).
Our Yard Management Platform enables manufacturing and logistics companies to
smoothly manage the complete flow of trailers rolling on and off their sites, as well as all trailer movements on-site.
Building on an already strong revenue basis, we have recently grown to about 50 people and our sales and overall company growth is rapidly accelerating.
We are proud to have been awarded "Trends Digital Pioneer 2020" in the category Manufacturing & Logistics.Peripass is looking for a
skilled and dynamic Marketing Manager to join our team.
As a Marketing Manager, you will play a crucial role in developing and executing marketing strategies, managing campaigns, and driving growth for our company.
You will oversee various marketing initiatives, including events, website management, content creation, reporting, marketing automation, and coordinating with external partners.
You would join our team in Ghent, and you will be reporting to our Head of Marketing.As our Marketing Manager here at Peripass you will:
- Develop and implement
comprehensive marketing strategies to drive brand awareness, lead generation, and customer acquisition. - Plan, organize, and manage various
marketing campaigns, including both live events and webinars, ensuring they align with the company's objectives and target audience. - Manage the
company website and its content, ensuring it is uptodate, visually appealing, and optimized for search engines. - Create
engaging and persuasive marketing content, such as blog posts, articles, whitepapers, case studies, and social media posts, to support campaign objectives. - Utilize
marketing analytics tools to gather data, track campaign performance, and generate reports, providing actionable insights and recommendations for optimization. - Manage and operate the
marketing automation tool. - Monitor and manage
marketing budgets effectively, ensuring optimal allocation of resources and maximizing ROI.
Collaborate with internal teams, external freelancers, and agencies to execute specialized marketing tasks, including design work, translations, PPC advertising, and other creative initiatives.
- Working closely together with our
Product & Sales team, consisting of BDR and Account Executive colleagues across Europe, to align marketing efforts with overall business objectives.
Stay updated with industry trends, competitor activities, and emerging marketing technologies, recommending innovative strategies to stay ahead in the market.
What we offer
- A highimpact role in a
fastgrowing and financially healthy scaleup that is driving innovation internationally in the Yard Management sector. - A competitive
remuneration package that corresponds with your remit in the company. - A cheerful bunch of
colleagues who are all making the success story of Peripass, day after day, milestone after milestone, and joke after joke ;).
our values.
We do everything we can to make these values lived in our day-to-day, and not just words we put up on our walls.
We promise.-
Act fast, fail fast
- We don't blame, we learn. Because you simply can't grow without failing.
-
Curiosity
- We like to try out new stuff and to optimize things. By working together, we come up with creative solutions that we can be proud of.
-
Adaptability
- We have to face it, we're scaling, and we're scaling hella fast. So we need to constantly change and adapt. But hey, isn't that also the kick of working at a scaleup ?
No nonsense
- We communicate directly with each other and we listen, we really listen. Because that's the key to making good things great.
-
Humbleness
- Hey, we're all just people. We all f*ck up sometimes, we all deserve respect and we're all in this to grow and kick some serious ass in the process.
- You are
passionate, curious, and enthusiastic by nature - You hold a
Master's degree in marketing, communications, or a related field. - You have
strong project management skills with the ability to manage multiple campaigns simultaneously. - You can
prioritize with laser focus in the organized chaos that is a scaleup. - You have some experience with
marketing automation platforms (e.g., HubSpot, Marketo, Pardot) and
CRM systems (e.g., Salesforce). - You have excellent
written and verbal communication skills, with the ability to create compelling content and deliver impactful presentations. - You have an
analytical mindset with proficiency in marketing analytics tools (e.g., Go
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