Mark MJ Vandevelde
Aangeboden diensten: Algemene Marketing , Verkoop- en marketingmanagement , Brand content , Branding , Brand Developers , Diensten voor marketingstrategie , Chief marketing officer , Digitale marketing , Video Marketing , Affiliate marketing , Marketing & Merkstrategie
Over Mark MJ Vandevelde:
I do consider myself as an experienced all-round marketeer helping brands to become meaningful, memorable and measurable. I capture the essence and develop creative, result-driven brand & Marketing strategies (off & online) with a clear focus on customer experience. I’m a passionate marketeer, rooted in traditional marketing skills, with a demonstrated history of leading companies into a (digital) transformation process
- Creating the brand & value proposition (from mission/vision/purpose to MVP)
- Developing a solid go2market strategy (360° approach)
- Implementation of result-driven marketing campaigns
- Skilled in Content Marketing (content plan) & Digital strategies
- Implementation of SDG’s in the corporate environment
I worked for brands as : Samsung, MTV, Olivier Strelli, Bobbejaanland, Stanly Stella, Red Bull, Telenet, … but also with KMO's and start-ups. Over the past 2 decades, I have built up a broad experience in different markets (B2C and B2B) and developed a no-nonsense working methodology based upon 4 pillars:
- Efficiency & Deliverables
- Direct2 consumer (customer centricity)
- Management by numbers
- Result driven
Ervaring
Founder/owner of SELEKTOR.us
Consultancy/ management company of Mark Vandevelde, working as an independent consultant for the following companies:
Samsung (Agency Lead Cheil - inhouse agency Samsung)
Cheil is the inhouse ad. agency of Samsung, creating their digital and ATL campaigns.
November 2018 – November 2022
Job description
- Overall management of the team (accounts + designers)
- Senior client relations with Samsung
- Creative strategy on different campaigns (from conceptual thinking to implementation) Launch of new models
- Financial reporting to Cheil HQ
Marketing Manager B2C Stanley/Stella (Fashion)
StanleyStella NV, Brussels
March 2018-july2018
Job description:
Overall responsibility for the launch and Marketing Strategy of the B2C market
- Creating a MVP (from concept over testing to implantation)
- Market Strategy (WHO,WHERE,WHAT,WHEN and HOW)
- Digital Customer Journey (Awareness, Consideration, Conversion)
- Building a team: defining different skills, hiring people, training)
- Content management, conversation Management
- Affiliated marketing, Market Automation, …
Digital transformation process /Marketing & communication Consultant - Olivier Strelli
(Freelance Assignment SELEKTOR)
Fashion-Architects NV, Gent
June 2017- Feb. 2018
Job description:
Overall responsibility for re-launching the brand Olivier Strelli with the focus on product / market / distribution:
- Brand-strategy (target Audience, development, Defining the DNA,..)
- Sales & E-commerce strategy
- Implementing (Digital) customer Journey: ERP, CRM, Market Automation, … connecting the dots)
Mkt & comm Manager/CEO (Ad-Interim) – Rodania/MONTEBI
(Freelance Assignment SELEKTOR)
MONTEBI nv, Wemmel (Bxl)
March 2015-April2017
Job description
- Developing a digital Transformation strategy
- Optimalization of all flow: sales, marketing, product development,…
- General management
- Creating new Brand & Product (Market research, Customer analysis, MVP, Product development)
- Developing overall go2market marketing strategy
Head of Mobile – MTV Europe
February2003-December2006
(Freelance Assignment SELEKTOR)
Job description:
- Creating a brand (The Mobile Factory / MTV Mobile)
- Creating a product (MVNO with BASE)
- Marketing & communication Strategy, Sales strategy
- Consultancy a MTV berlin and MTV Amsterdam on Mobile
Founder/Owner KOMRADS (start-up)
October 2015 – Current
- Cult-Sneaker Brand
- From drawing board to shop
- From start-up to scale-up
Founder/Owner Contentcowboys.com (Advertising)
January2007-oktober2015
- A digital Advertising Agency (Antwerp), playing a pioneer-roll in content-marketing, social media strategies.
- Developing online, digital and social strategies & analytics for brands such as: Samsung, Heineken (MAES), Telenet, Cocoa-Coal company Europe, Federal Government, Red-Bull, ASOS, Huawei, Bobbejaanland, ….
- Now part of the Duval Union Group
Onderwijs
Certificate of participation Sustainability Management – Vlerick Business School
Jan-April 2022
Take the Lead sustainability Management
- Purpose to profit
- From shareholder value to Stakeholder value
- Design a strategy for sustainability
- Sustainable reporting & performance
- Financing sustainability
Master Marketing & Communicatie MMC) _ Vlekho
September 2000-june2002
- Overzicht van Marketingplannen – crisiscommunicatie – strategische Planning
- Paper: “Bonanza : het nieuwe fijn magazine van Woestijnvis”
Investment Advisor
September 1995-june1996
- Post-university program
Bachelor Marketing Communication UCLL
September 1990-june1993
Exchange Student – Greensboro Day School (North-Carolina USA)
Augustus 1988-june1989
Beroepsbeoefenaren die soortgelijke diensten aanbieden als Mark MJ Vandevelde
Professionals uit dezelfde Marketing / Reclame / Public relations-sector als Mark MJ Vandevelde
Professionelen die Algemene Marketing diensten aanbieden
Professionelen die Verkoop- en marketingmanagement diensten aanbieden
Professionelen die Brand content diensten aanbieden
Professionelen die Branding diensten aanbieden
Professionelen die Diensten voor marketingstrategie diensten aanbieden
Professionelen die Digitale marketing diensten aanbieden
Professionelen die Video Marketing diensten aanbieden
Professionelen die Affiliate marketing diensten aanbieden
Professionelen die Marketing & Merkstrategie diensten aanbieden
Professionals uit verschillende sectoren in de buurt van Zellik, Provincie Vlaams-Brabant
Andere gebruikers die Mark
Banen in de buurt van Zellik, Provincie Vlaams-Brabant
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