- Interact with users of social media platforms to respond to their questions and suggestions in line with corporate objectives and priorities.
- Help to build, grow and manage online communities.
- Ensure continuous participation in online conversations and act as community manager.
- Use analytics tools to monitor social media outlets, online forums and blogs.
- Organise social media live events.
- Create or gather of content – involving multiple departments – for distribution on various social media sites.
- Identify of threats and opportunities in user-generated content surrounding the Contracting Authority's brand.
- Collaborate with internal teams (web, audiovisual) to design and implement social media measurement strategies across social media platforms.
- Advise on short-term and long-term KPIs for social media advertising (both paid and organic).
- Set up, implementing and optimising social media advertising campaigns.
- Gather social media data, using the analytics tools provided.
- Provide both regular and ad hoc reporting, analysis, and insights around social media trends and behaviour, sentiment analysis, social media advertising trends and opportunities, and social media campaign performance.
- Monitor of social media performance.
- Write and edit suitable content for social media.
- Minimum of 2 years of professional experience as a Social Media Manager.
- Proven knowledge of a range of social media platforms, their audiences and working methods.
- Ability to establish and maintain communities on social media and engage in a relatable but diplomatic way.
- Creativity, supported by evidence of original strategies and content.
- Ability to autonomously research content, excellent writing skills and proven ability to translate difficult policy language into understandable content for social media audiences.
- Ability to interpret multiple data sources to find and tell the story behind the numbers.
- Experience with social analytics tools and/or reporting.
- Experience with social media advertising tools.
- Ability to communicate results to stakeholders English Language- C1 Level.
- Bachelor's Degree.
- French or German Language skills- C2 Level preferred
- Excellent planning and organisational skills.
- Flexibility and adaptability.
- Impeccable work ethics and solution orientation.
- Good communication skills.
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Freelance Social Media Manager - Brussels, België - ICF
Beschrijving
ICF Next is one of the leading integrated communication agencies in Europe, specialising in large-scale campaigns across the European Union. We are looking for a creative and dynamic team player to fill the position of Freelance Social Media Manager.
Key Responsibilities
Required Knowledge and Skills:
Professional Skills:
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